Let's snook 'em

Thursday, March 15, 2007

Firefly

Firefly, that is right. The name of the second no frills airline in Malaysia. Actually, I thought FAX was the second budget airline in Malaysia. Anyway, MAS owns Firefly to be operated out of Penang airport. Firefly will be using Fokker planes, servicing routes which are not operated by other airlines at the moment.

Finally, the government has allowed MAS to venture into this niche market. However, I feel MAS should have come up with a better brand name than Firefly. What is MAS trying to project Firefly? That it is a small fry in the budget airline market?

Firefly should be profitable from the word go since it will be using Fokker planes. Hopefully Firefly can fly further than South Thailand. I am sure the Penang people will benefit from it.

Go Firefly Go! Hopefully you can brighten the aviation industry even more.

2 Comments:

At 1:03 pm , Blogger Yzerfontein said...

At least nobody will ever forget the name of the Firefly airlines! A MAS employee said that the name was meant to be ”evocative, emotive and unique”.

 
At 11:39 pm , Blogger snooki said...

Thanks for your comment. Asmara Air is actually a different airline.

 

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